BRAND STRATEGY LOGO IDENTITY ART DIRECTION COPYWRITING PHOTOGRAPHY SIGNAGE & WAYFINDING SOCIAL STRATEGY & CONTENT PRINT & DIGITAL DESIGN CREATIVE CONSULTATION PRODUCTION MANAGEMENT
Acland Court is a boutique shopping centre, located in the heart of St Kilda, Melbourne. Looking to shift the stigma around St. Kilda as a location, they approached us for a brand direction that celebrates St Kilda an artisan shopping experience one-stop shop. The logo identity pays homage to the rich 'fresh food' history of St. Kilda post war, where it was 'the shopping destination'. The rebrand and new interior upgrade sparked excitement for locals and the community as a whole. Check out the redevelopment now at 183/189 Barkly St, St Kilda.